Heap

vs

Segment

In-depth comparison to help you make the right choice for your product analytics needs

Heap

Auto-Capture

Automatic event tracking with retroactive analytics and session replay

Pricing

Custom

8,000+

Founded 2013

Segment

Data Infrastructure

Customer data platform with powerful integrations and data routing

Pricing

$120 - Custom

25,000+

Founded 2011

Key Features

Compare the core capabilities of each platform

Heap

Automatic event capture
Retroactive analysis
Session replay
User journeys
Virtual events
Data science tools
Custom funnels

Segment

Customer data platform
Event collection
Data routing
300+ integrations
Data governance
Privacy controls
Real-time streaming

Strengths

What users love about each platform

Heap

• No code required for tracking
• Retroactive data analysis
• Comprehensive autocapture

Segment

• Best-in-class integrations
• Clean data infrastructure
• Great developer experience

Limitations

What could be better with each platform

Heap

• Can be expensive
• Large data volumes

Segment

• Not a pure analytics tool
• Can be complex to set up

Ready to explore Heap?

See detailed features, pricing, and more

Ready to explore Segment?

See detailed features, pricing, and more