Segment

Overview

Segment is a customer data platform that collects, cleans, and routes your data to hundreds of tools. It acts as the single source of truth for customer data across your stack.

Key Features

Event Collection

Track events once with Segment’s libraries, then send data to any tool. Change tools without changing code.

Data Routing

Send data to 300+ destinations including analytics, marketing, and data warehouse tools. Control where data goes.

Data Governance

Ensure data quality with validation, transformation, and privacy controls. Keep your data clean and compliant.

Pricing

Segment starts at $120/month for up to 10,000 visitors. Enterprise plans offer custom pricing and advanced features.

Best For

• Companies with complex data stacks
• Teams using multiple analytics tools
• Organizations prioritizing data quality