Menu

Heap

vs

Kissmetrics

In-depth comparison to help you make the right choice for your product analytics needs

Heap logo

Heap

Auto-Capture

Auto-capture product analytics platform that tracks every user interaction automatically, enabling retroactive analysis without engineering code.

Pricing
Free - Custom
10,000+
Founded 2013
Kissmetrics logo

Kissmetrics

Product Analytics

Person-based analytics platform that connects individual user behavior to revenue, helping SaaS and e-commerce teams optimize funnels and reduce churn.

Pricing
Free - $499+/mo
10,000+
Founded 2008

Best For

Who should use each platform

Heap
Product Teams
Marketing Teams
E-commerce
Non-Technical Users
Startups
B2B SaaS
Kissmetrics
E-commerce
B2B SaaS
Marketing Teams
Product Teams
Startups

Pricing Breakdown

Compare pricing options and trial availability

Heap
Starting Price
Free - Custom
Free tier available
14-day free trial
Special Offer

Startup pricing available via Growth plan

Kissmetrics
Starting Price
Free - $499+/mo
Free tier available
No free trial
Special Offer

Pay-as-you-go model available for small teams

Integrations

Available integrations for each platform

Heap
Shopify
Salesforce
HubSpot
Stripe
Klaviyo
Marketo
Braze
Slack
Intercom
Clearbit
Kissmetrics
Shopify
WooCommerce
HubSpot
Mailchimp
Optimizely
Zapier
Appcues
CallRail
Marketo
Slack

Strengths

What users love about each platform

Heap

  • • Auto-capture records every click and swipe without manual tracking tags
  • • Retroactive analysis allows you to define events on historical data
  • • Heap Illuminate automatically surfaces hidden friction points and correlations
  • • Integrated Session Replay links quantitative drops to qualitative evidence
  • • Low technical barrier for non-engineers to setup and manage

Kissmetrics

  • • Ties every event to a specific human identity rather than anonymous sessions
  • • Strong focus on revenue attribution and Customer Lifetime Value (CLV)
  • • Deep integration with e-commerce platforms like Shopify and WooCommerce
  • • Visual funnel reports to pinpoint exactly where users drop off

Limitations

What could be better with each platform

Heap

  • • Free plan limit of 10k sessions is restrictive compared to competitor event limits
  • • Data governance is crucial to prevent cluttered event definitions
  • • Session-based pricing model can become expensive for high-frequency usage apps
  • • Deep technical debugging is less granular than explicit event tracking

Kissmetrics

  • • Event-based pricing can become expensive as user activity scales
  • • Requires manual instrumentation (tracking plans) compared to auto-capture tools
  • • Interface can feel less modern compared to newer competitors

Ready to explore Heap?

See detailed features, pricing, and more

All Heap comparisons

Ready to explore Kissmetrics?

See detailed features, pricing, and more

All Kissmetrics comparisons