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Fullstory

vs

Kissmetrics

In-depth comparison to help you make the right choice for your product analytics needs

Fullstory logo

Fullstory

Session Replay

Behavioral data platform combining high-fidelity session replay, autocapture, and AI-driven analytics to optimize digital experiences.

Pricing
Free - Custom
10,000+
Kissmetrics logo

Kissmetrics

Product Analytics

Person-based analytics platform that connects individual user behavior to revenue, helping SaaS and e-commerce teams optimize funnels and reduce churn.

Pricing
Free - $499+/mo
10,000+
Founded 2008

Best For

Who should use each platform

Fullstory
Product Teams
B2B SaaS
E-commerce
Marketing Teams
Kissmetrics
E-commerce
B2B SaaS
Marketing Teams
Product Teams
Startups

Pricing Breakdown

Compare pricing options and trial availability

Fullstory
Starting Price
Free - Custom
Free tier available
No free trial
Special Offer

Free tier for individuals and small teams (up to 30k sessions/mo)

Kissmetrics
Starting Price
Free - $499+/mo
Free tier available
No free trial
Special Offer

Pay-as-you-go model available for small teams

Integrations

Available integrations for each platform

Fullstory
Jira
Slack
Salesforce
Segment
Google Analytics
Snowflake
BigQuery
Tealium
Qualtrics
Optimizely
Kissmetrics
Shopify
WooCommerce
HubSpot
Mailchimp
Optimizely
Zapier
Appcues
CallRail
Marketo
Slack

Strengths

What users love about each platform

Fullstory

  • • Fullcapture technology records all user interactions without manual tagging
  • • Generous free tier with 30,000 monthly sessions
  • • StoryAI automatically surfaces friction points and summarizes sessions
  • • Privacy-first architecture with 'Private by Default' settings
  • • Combines quantitative metrics with qualitative visual context

Kissmetrics

  • • Ties every event to a specific human identity rather than anonymous sessions
  • • Strong focus on revenue attribution and Customer Lifetime Value (CLV)
  • • Deep integration with e-commerce platforms like Shopify and WooCommerce
  • • Visual funnel reports to pinpoint exactly where users drop off

Limitations

What could be better with each platform

Fullstory

  • • Advanced analysis features locked behind Enterprise plans
  • • Session storage limits based on retention period settings
  • • Requires careful configuration to ensure PII is properly masked

Kissmetrics

  • • Event-based pricing can become expensive as user activity scales
  • • Requires manual instrumentation (tracking plans) compared to auto-capture tools
  • • Interface can feel less modern compared to newer competitors

Ready to explore Fullstory?

See detailed features, pricing, and more

All Fullstory comparisons

Ready to explore Kissmetrics?

See detailed features, pricing, and more

All Kissmetrics comparisons