Amplitude

vs

Heap

In-depth comparison to help you make the right choice for your product analytics needs

Amplitude

Behavioral Analytics

Digital optimization platform with predictive analytics and experimentation

Pricing

Free - Custom

45,000+

Founded 2012

Heap

Auto-Capture

Automatic event tracking with retroactive analytics and session replay

Pricing

Custom

8,000+

Founded 2013

Key Features

Compare the core capabilities of each platform

Amplitude

Behavioral analytics
Predictive analytics
Experimentation
Customer data platform
Product analytics
Cross-platform tracking
AI-powered insights

Heap

Automatic event capture
Retroactive analysis
Session replay
User journeys
Virtual events
Data science tools
Custom funnels

Strengths

What users love about each platform

Amplitude

• Excellent free tier
• Powerful data science features
• Great documentation

Heap

• No code required for tracking
• Retroactive data analysis
• Comprehensive autocapture

Limitations

What could be better with each platform

Amplitude

• Complex for simple use cases
• Enterprise features locked behind high-tier plans

Heap

• Can be expensive
• Large data volumes

Ready to explore Amplitude?

See detailed features, pricing, and more

Ready to explore Heap?

See detailed features, pricing, and more