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Simple Analytics

vs

Umami

In-depth comparison to help you make the right choice for your product analytics needs

Simple Analytics logo

Simple Analytics

Web Analytics

A privacy-first, cookieless Google Analytics alternative that ensures GDPR compliance while providing clean, real-time website insights.

Pricing
Free - $40+/mo
34,000+
Umami logo

Umami

Web Analytics

Simple, fast, privacy-focused web analytics that serves as a lightweight, cookie-free alternative to Google Analytics.

Pricing
Free - $20/mo
34,000+
Founded 2020

Best For

Who should use each platform

Simple Analytics
Indie Makers
Startups
Marketing Teams
Non-Technical Users
Agencies
E-commerce
Umami
Indie Makers
Startups
Non-Technical Users

Pricing Breakdown

Compare pricing options and trial availability

Simple Analytics
Starting Price
Free - $40+/mo
Free tier available
No free trial
Special Offer

Student and non-profit discounts available upon request

Umami
Starting Price
Free - $20/mo
Free tier available
No free trial
Special Offer

Open-source version is free forever if self-hosted

Integrations

Available integrations for each platform

Simple Analytics
Google Analytics (Import)
WordPress
Next.js
Webflow
Google Looker Studio
Power BI
Squarespace
Ghost
Cloudflare
Umami
WordPress
VuePress
Gatsby
Nuxt
Docusaurus
Flutter
Python
JavaScript API

Strengths

What users love about each platform

Simple Analytics

  • • 100% GDPR, PECR, and CCPA compliant (no cookie banners required)
  • • Clean, single-page dashboard with intuitive UI
  • • AI-powered interface to ask questions about data
  • • Import historical data directly from Google Analytics
  • • Lightweight script optimized for page speed and SEO

Umami

  • • Open-source and self-hostable (free)
  • • Privacy-first (GDPR/CCPA compliant, no cookie banners)
  • • Extremely lightweight script (<2KB)
  • • Simple, intuitive UI requiring no training

Limitations

What could be better with each platform

Simple Analytics

  • • Limited data history (30 days) on the free tier
  • • Lacks deep funnel analysis found in complex product analytics tools
  • • Advanced features like raw data export reserved for higher tiers

Umami

  • • Limited data retention on free cloud plan (6 months)
  • • Less advanced cohorts/segmentation than heavy product analytics tools
  • • Self-hosting requires technical maintenance (Docker)

Ready to explore Simple Analytics?

See detailed features, pricing, and more

All Simple Analytics comparisons

Ready to explore Umami?

See detailed features, pricing, and more

All Umami comparisons