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Pendo

vs

Umami

In-depth comparison to help you make the right choice for your product analytics needs

Pendo logo

Pendo

Product Analytics

All-in-one product experience platform combining retroactive analytics with no-code in-app guides to drive user adoption and retention.

Pricing
Free - Custom
10,000+
Founded 2013
Umami logo

Umami

Web Analytics

Simple, fast, privacy-focused web analytics that serves as a lightweight, cookie-free alternative to Google Analytics.

Pricing
Free - $20/mo
34,000+
Founded 2020

Best For

Who should use each platform

Pendo
Product Teams
B2B SaaS
Enterprise
Marketing Teams
Mobile Apps
Non-Technical Users
Umami
Indie Makers
Startups
Non-Technical Users

Pricing Breakdown

Compare pricing options and trial availability

Pendo
Starting Price
Free - Custom
Free tier available
30-day free trial
Special Offer

Pendo for Startups program available

Umami
Starting Price
Free - $20/mo
Free tier available
No free trial
Special Offer

Open-source version is free forever if self-hosted

Integrations

Available integrations for each platform

Pendo
Salesforce
HubSpot
Segment
Jira
Slack
Zendesk
Marketo
Figma
Qualtrics
Snowflake
Umami
WordPress
VuePress
Gatsby
Nuxt
Docusaurus
Flutter
Python
JavaScript API

Strengths

What users love about each platform

Pendo

  • • Combines quantitative analytics with active in-app engagement tools (Guides)
  • • Retroactive data collection means no historical data is lost
  • • Integrated feedback, NPS, and roadmapping tools
  • • Visual design studio allows non-technical teams to build walkthroughs
  • • Strong mobile app analytics and guidance support

Umami

  • • Open-source and self-hostable (free)
  • • Privacy-first (GDPR/CCPA compliant, no cookie banners)
  • • Extremely lightweight script (<2KB)
  • • Simple, intuitive UI requiring no training

Limitations

What could be better with each platform

Pendo

  • • Free plan limit of 500 MAUs is significantly lower than competitors
  • • Session Replay is often a paid add-on rather than a core feature
  • • Pricing scales with MAUs and can become costly for B2C
  • • Broad feature set creates a steeper learning curve for admin

Umami

  • • Limited data retention on free cloud plan (6 months)
  • • Less advanced cohorts/segmentation than heavy product analytics tools
  • • Self-hosting requires technical maintenance (Docker)

Ready to explore Pendo?

See detailed features, pricing, and more

All Pendo comparisons

Ready to explore Umami?

See detailed features, pricing, and more

All Umami comparisons