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Matomo

vs

Seline

In-depth comparison to help you make the right choice for your product analytics needs

Matomo logo

Matomo

Web Analytics

The leading open-source Google Analytics alternative offering 100% data ownership, privacy compliance, and unsampled data.

Pricing
Free - $26/mo+
1,000,000+
Founded 2007
Seline logo

Seline

Web Analytics

A simple, privacy-first Google Analytics alternative offering real-time dashboards, user journeys, and AI-powered insights in a lightweight package.

Pricing
Free - $14+/mo
1,000+
Founded 2024

Best For

Who should use each platform

Matomo
Enterprise
E-commerce
Marketing Teams
Data Teams
Agencies
Seline
Startups
Indie Makers
B2B SaaS
E-commerce
Marketing Teams
Non-Technical Users

Pricing Breakdown

Compare pricing options and trial availability

Matomo
Starting Price
Free - $26/mo+
Free tier available
21-day free trial
Special Offer

Discount for non-profit organizations

Seline
Starting Price
Free - $14+/mo
Free tier available
No free trial
Special Offer

Free up to 3,000 events/month forever

Integrations

Available integrations for each platform

Matomo
WordPress
WooCommerce
Google Ads
Google BigQuery
Snowflake
SharePoint
Tag Manager
Cloudflare
Seline
Framer
Webflow
Next.js
WordPress
Shopify
Stripe
Google Tag Manager
Node.js

Strengths

What users love about each platform

Matomo

  • • 100% data ownership with GDPR and CCPA compliance
  • • No data sampling means 100% accuracy on all reports
  • • Open-source On-Premise version is free to use
  • • Imports historical Google Analytics data directly
  • • Includes heatmaps, session recordings, and A/B testing

Seline

  • • Ultra-lightweight script (~2kb) for fast page loads
  • • Privacy-first and GDPR compliant without cookie banners
  • • Built-in AI assistant for natural language data querying
  • • Bridge between web analytics and product metrics (user profiles)
  • • Simple, clutter-free interface designed for daily use

Limitations

What could be better with each platform

Matomo

  • • On-premise hosting requires technical maintenance and server management
  • • Advanced features (Funnels, Heatmaps) are paid add-ons for the self-hosted version
  • • Cloud pricing scales based on traffic volume (hits)

Seline

  • • Free plan limited to 1 year data retention
  • • Newer platform (founded 2024) compared to established giants
  • • Advanced custom reporting is less robust than enterprise tools

Ready to explore Matomo?

See detailed features, pricing, and more

All Matomo comparisons

Ready to explore Seline?

See detailed features, pricing, and more

All Seline comparisons