Lucky Orange

vs

Umami

In-depth comparison to help you make the right choice for your product analytics needs

Lucky Orange logo

Lucky Orange

Session Replay

Conversion optimization suite combining dynamic heatmaps, session recordings, and AI-driven insights to visualize exactly how visitors interact with your site.

Pricing
Free - $839+/mo
500,000+
Founded 2012
Umami logo

Umami

Web Analytics

Simple, fast, privacy-focused web analytics that serves as a lightweight, cookie-free alternative to Google Analytics.

Pricing
Free - $20/mo
34,000+
Founded 2020

Best For

Who should use each platform

Lucky Orange
E-commerce
Marketing Teams
Non-Technical Users
Agencies
Product Teams
B2B SaaS
Umami
Indie Makers
Startups
Non-Technical Users

Pricing Breakdown

Compare pricing options and trial availability

Lucky Orange
Starting Price
Free - $839+/mo
Free tier available
7-day free trial
Special Offer

20% discount for annual billing

Umami
Starting Price
Free - $20/mo
Free tier available
No free trial
Special Offer

Open-source version is free forever if self-hosted

Integrations

Available integrations for each platform

Lucky Orange
Shopify
HubSpot
Google Analytics
WordPress
BigCommerce
Zapier
Square
Wix
Optimizely
Google Tag Manager
Umami
WordPress
VuePress
Gatsby
Nuxt
Docusaurus
Flutter
Python
JavaScript API

Strengths

What users love about each platform

Lucky Orange

  • Discovery AI allows natural language queries about visitor behavior
  • Unlimited team member seats on all plans
  • Dynamic heatmaps track clicks, movement, and scroll depth on complex pages
  • Seamless integration with major e-commerce platforms like Shopify and BigCommerce

Umami

  • Open-source and self-hostable (free)
  • Privacy-first (GDPR/CCPA compliant, no cookie banners)
  • Extremely lightweight script (<2KB)
  • Simple, intuitive UI requiring no training

Limitations

What could be better with each platform

Lucky Orange

  • Free tier is limited to only 100 monthly sessions
  • Extended data retention beyond 60 days requires paid add-ons
  • Deep quantitative funnel analysis is less robust than pure product analytics tools

Umami

  • Limited data retention on free cloud plan (6 months)
  • Less advanced cohorts/segmentation than heavy product analytics tools
  • Self-hosting requires technical maintenance (Docker)

Ready to explore Lucky Orange?

See detailed features, pricing, and more

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Ready to explore Umami?

See detailed features, pricing, and more

All Umami comparisons