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Fullstory

vs

Pendo

In-depth comparison to help you make the right choice for your product analytics needs

Fullstory logo

Fullstory

Session Replay

Behavioral data platform combining high-fidelity session replay, autocapture, and AI-driven analytics to optimize digital experiences.

Pricing
Free - Custom
10,000+
Pendo logo

Pendo

Product Analytics

All-in-one product experience platform combining retroactive analytics with no-code in-app guides to drive user adoption and retention.

Pricing
Free - Custom
10,000+
Founded 2013

Best For

Who should use each platform

Fullstory
Product Teams
B2B SaaS
E-commerce
Marketing Teams
Pendo
Product Teams
B2B SaaS
Enterprise
Marketing Teams
Mobile Apps
Non-Technical Users

Pricing Breakdown

Compare pricing options and trial availability

Fullstory
Starting Price
Free - Custom
Free tier available
No free trial
Special Offer

Free tier for individuals and small teams (up to 30k sessions/mo)

Pendo
Starting Price
Free - Custom
Free tier available
30-day free trial
Special Offer

Pendo for Startups program available

Integrations

Available integrations for each platform

Fullstory
Jira
Slack
Salesforce
Segment
Google Analytics
Snowflake
BigQuery
Tealium
Qualtrics
Optimizely
Pendo
Salesforce
HubSpot
Segment
Jira
Slack
Zendesk
Marketo
Figma
Qualtrics
Snowflake

Strengths

What users love about each platform

Fullstory

  • • Fullcapture technology records all user interactions without manual tagging
  • • Generous free tier with 30,000 monthly sessions
  • • StoryAI automatically surfaces friction points and summarizes sessions
  • • Privacy-first architecture with 'Private by Default' settings
  • • Combines quantitative metrics with qualitative visual context

Pendo

  • • Combines quantitative analytics with active in-app engagement tools (Guides)
  • • Retroactive data collection means no historical data is lost
  • • Integrated feedback, NPS, and roadmapping tools
  • • Visual design studio allows non-technical teams to build walkthroughs
  • • Strong mobile app analytics and guidance support

Limitations

What could be better with each platform

Fullstory

  • • Advanced analysis features locked behind Enterprise plans
  • • Session storage limits based on retention period settings
  • • Requires careful configuration to ensure PII is properly masked

Pendo

  • • Free plan limit of 500 MAUs is significantly lower than competitors
  • • Session Replay is often a paid add-on rather than a core feature
  • • Pricing scales with MAUs and can become costly for B2C
  • • Broad feature set creates a steeper learning curve for admin

Ready to explore Fullstory?

See detailed features, pricing, and more

All Fullstory comparisons

Ready to explore Pendo?

See detailed features, pricing, and more

All Pendo comparisons