Menu

DataFast

vs

Matomo

In-depth comparison to help you make the right choice for your product analytics needs

DataFast logo

DataFast

Web Analytics

Simple web analytics that link revenue to traffic sources, helping founders identify which marketing channels drive actual paying customers.

Pricing
Free Trial - Paid plans
13,700+
Founded 2023
Matomo logo

Matomo

Web Analytics

The leading open-source Google Analytics alternative offering 100% data ownership, privacy compliance, and unsampled data.

Pricing
Free - $26/mo+
1,000,000+
Founded 2007

Best For

Who should use each platform

DataFast
Startups
Indie Makers
E-commerce
Non-Technical Users
Matomo
Enterprise
E-commerce
Marketing Teams
Data Teams
Agencies

Pricing Breakdown

Compare pricing options and trial availability

DataFast
Starting Price
Free Trial - Paid plans
No free tier
14-day free trial
Special Offer

Affiliate program available (50% commission)

Matomo
Starting Price
Free - $26/mo+
Free tier available
21-day free trial
Special Offer

Discount for non-profit organizations

Integrations

Available integrations for each platform

DataFast
Stripe
LemonSqueezy
Shopify
WooCommerce
WordPress
GitHub
Polar
Twitter/X
Matomo
WordPress
WooCommerce
Google Ads
Google BigQuery
Snowflake
SharePoint
Tag Manager
Cloudflare

Strengths

What users love about each platform

DataFast

  • • Automates revenue attribution by connecting directly with payment providers
  • • Lightweight 4kb script that doesn't impact site performance
  • • Unique integration with X (Twitter) to visualize social impact on revenue
  • • Includes a dedicated mobile app for iOS and Android
  • • Native integrations for modern stacks like Next.js, Stripe, and LemonSqueezy

Matomo

  • • 100% data ownership with GDPR and CCPA compliance
  • • No data sampling means 100% accuracy on all reports
  • • Open-source On-Premise version is free to use
  • • Imports historical Google Analytics data directly
  • • Includes heatmaps, session recordings, and A/B testing

Limitations

What could be better with each platform

DataFast

  • • No forever-free plan (only 14-day trial)
  • • Requires explicit visitor consent (GDPR) due to cookie usage for attribution
  • • Less granular custom reporting compared to enterprise enterprise tools
  • • Limited team seats on the Starter plan

Matomo

  • • On-premise hosting requires technical maintenance and server management
  • • Advanced features (Funnels, Heatmaps) are paid add-ons for the self-hosted version
  • • Cloud pricing scales based on traffic volume (hits)

Ready to explore DataFast?

See detailed features, pricing, and more

All DataFast comparisons

Ready to explore Matomo?

See detailed features, pricing, and more

All Matomo comparisons